Charles Schwab Senior Manager, Marketing Analytics in Austin, Texas
We believe that , when done right, investing liberates people to create their own destiny. We are driven by our purpose to champion every client’s goals with passion and integrity. We respect and appreciate the diversity of our employees, our clients, and the communities we serve. We challenge conventions strategically to create value for our clients, our firm and the world. We live and bring to life the concept of ‘own your tomorrow’ every day. We champion our employee strengths, guide their development, and invest in their long-term success. We hire optimistic, results-oriented, curious, innovative, and adaptable people with the desire to help our clients and one another succeed.
As a company, we were established by Chuck over 40 years ago to champion Main Street over Wall Street, and to help Americans transform themselves from earners to owners. Through advocacy and innovation, we work to make investing more affordable, accessible and understandable for all. As we enter our fifth decade, we are looking for talented, innovative and driven people who believe they can help themselves, and our clients, create a better future.
Analytics and Business Insight is a department of 145 team members focused on firm-wide strategic decision support, client behavior diagnostics, advanced analytics, market research, client loyalty, management reporting, and client and prospect data management. Our mission is to help Schwab compete on analytics – in particular, to serve our clients and cultivate their loyalty by understanding their needs and goals better than anyone – and make strategic decisions in a data-driven, fact-based, sophisticated manner. Our services are in heavy demand due to our reputation for accuracy, strong business insight, outstanding productivity, and attention to detail.
What you’ll do:
The Senior Manager of Marketing Analytics will focus on delivery of analytic findings to drive business outcomes. He/ she will work alongside other team members within a larger analytics team comprised of analysts, statisticians, and data engineers, as well as with marketing/media teams and external agencies to deliver insights and solutions based on statistical and econometric analyses. He/she will utilize outputs from existing and emerging analytic capabilities, including multi-touch attribution and media mix modeling, to help marketing and business partners formulate strategies to further optimize investments in media and identify opportunities to target strategic segments to grow the business.
What you have:
Displaying strong business acumen and communication skills, the Senior Manager will communicate analytical results to business partners to help drive understanding of marketing effectiveness. Our business partners place great emphasis on our ability to translate statistical and mathematical results in a way that tells a clear story and guides them in actionable decisions. We are also expected to understand business needs and identify situations when existing data structures are not sufficient to deliver analytical findings and clearly define requirements for our data engineers to make the necessary data structure enhancements.
The primary responsibilities of the Senior Manager, Marketing Analytics will include, but not be limited to:
Working with business partners to scope analytics projects including identifying resources and assets needed, determining analysis approach, conducting analysis, and describing business implications based on findings
Work independently or collaboratively throughout the complete analytics project lifecycle including data extraction/preparation, analysis and presentation of results
Pro-actively analyzing data to uncover insights that increase business value and impact
Approaching analytical problems with an appropriate blend of statistical/mathematical rigor with practical business intuition; Approaching analyses in multiple ways in order to evaluate approaches and compare results
Holding a point-of-view on the strengths and limitations of statistical models and analyses in various business contexts and is able to evaluate and effectively communicate the uncertainty or limitations in the results
Partnering with technical and non-technical resources across the business to leverage their support and integrate our efforts
Supporting development of tools and infrastructure to scale operations, increase efficiencies, and improve quality of results
Experience and Education:
B.S. degree in Statistics, Mathematics, Computer Science, Economics, Mathematics, Operations Research, Engineering or similar quantitative field
Graduate degree in a quantitative field highly preferred
8+ years experience in an analytical role (consulting to external clients and/or internal business partners)
Strong understanding of how analytics supports a large organization including being able to successfully articulate the linkage between business decisions, business objectives, and analytical approaches & findings
Excellent analytical skills with demonstrated ability to solve problems
Strong SAS and SQL programming/data processing experience (including SAS macro programming)
Programming experience in multiple languages and environments (Teradata, Oracle, SAS, R)
Ability to work with large transactional databases across multiple platforms
Outstanding oral and written communication
Strong interpersonal skills to successfully build long-term relationships with colleagues and business partners
Experience in financial services is desirable
What you’ll get:
Everyday Wellness: Healthy Rewards, Onsite Fitness Classes, Healthy Choices, Wellness Champions
Financial Fitness: 401k Match, Employee Discounts, Personalized advice, Brokerage discounts
Work/Life Balance: Sabbatical, New Mothers returning to work Program, Tuition Reimbursement Programs, Time off to volunteer
Inclusion: Employee Resource Groups, Commitment to diversity, Strategic partnerships
Not just a job, but a career, with an opportunity to do the best work of your life
Learn more about Life@Schwab at http://www.aboutschwab.com/careers/lifeatschwab/" .
Charles Schwab & Co., Inc. is an equal opportunity and affirmative action employer committed to diversifying its workforce. It is Schwab's policy to provide equal employment opportunities to all employees and applicants without regard to race, color, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity or expression, national origin, ancestry, age, disability, legally protected medical condition, genetic information, marital status, sexual orientation, protected veteran status, military status, citizenship status or any other status that is protected by law.
Position Located In: TX - Austin